ECZEMA IS A CHRONIC CONDITION CAUSED BY
EXCESS INFLAMMATION INSIDE the body

Eczema (atopic dermatitis) is caused in part by an overactive immune system, which causes more
inflammation under the skin than normal. This inflammation can lead to itching and rashes on the skin’s surface.

 

THE ITCH-SCRATCH CYCLE

ITCHING
Immune cells in the skin send
inflammatory signals to the surface.
This is what makes you think, “I really
need to scratch my skin.”

SCRATCHING
When you scratch, you can further
break
down the outer layer of skin
cells and
allow germs, irritants, and
allergens to
penetrate into your body.

INFLAMMATION
As a result, your immune cells
continue
sending inflammatory
signals to the
surface, causing even
more
inflammation, itching, and
rashes.

FACTS ABOUT ECZEMA
(ATOPIC DERMATITIS)

  • Eczema is an immunological disease where your immune cells continually send inflammatory signals to the surface,
    causing a vicious cycle of itching and scratching.
  • An overactive immune system under the skin can cause increased inflammation on the skin’s surface,
    contributing to itchy patches.
  • Eczema commonly appears on the face, hands, knees, neck, elbows, and ankles.
  • Experiencing frequent flare-ups while using topical prescription therapies may mean that moderate-to-severe
    eczema is not well controlled.

HEAR FROM
REAL PATIENTS

My eczema might be moderate, but
‘moderate’ doesn’t describe how much
time and energy I’ve put into dealing
with eczema.

CRISTAL,
Real patient living with moderate eczema.
Individual results may vary.

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